65% of searches end zero-click. Schema impressions up, traffic down? 7 proven tactics recover 27% lost clicks in 4 weeks. Get featured in AI answers + drive real visitors → Free checklist.

Copy-paste FAQ schema for Shopify, Squarespace, WordPress, Webflow. Get rich snippets & AI answers in 7 days—no coding needed. Universal JSON-LD template + platform steps inside →

Answer Engine Optimisation is supposed to help your brand “win” in an AI-first SERP, but there’s a catch: you can nail the answer so well that Google serves it, the user gets what they need, and nobody ever clicks through. The result is a strange paradox where visibility goes up while traffic flatlines. This piece unpacks how to balance AEO with click-worthiness, the upside and downside of being surfaced in information panels and AI experiences, and what kinds of queries are most likely to trigger those prominent AI answers in the first place.

Tired of your marketing agency delivering the same old results? Many agencies are stuck at Level 1—treating AI like cheating—or Level 2, using it secretly without passing savings to you. RedFig Digital embraces Level 3: full AI integration for transparent, scalable campaigns that boost your ROI. Discover why businesses are switching to AI-powered partners today.

To thrive in today's evolving digital landscape, it’s essential not just to know the terms SEO, AEO, and AIO—but to truly understand what sets them apart and how they work together. These three disciplines form the foundation of modern online visibility: SEO focuses on ranking your content in traditional search engine results; AEO targets direct answers in AI-powered voice assistants and featured snippets; and AIO ensures your content is optimized for artificial intelligence systems to interpret and trust. Mastering these will put you ahead, equipping you to speak confidently about the future of search and digital marketing strategy.

AI is revolutionising how product images and videos are created. But as this powerful technology reshapes marketing, it also presents a choice—one that can shape your brand’s future.

Take a moment to reflect: when it comes to adopting AI for your product content, who are you?